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Healthcare / Holistic medicine
Upper Bavaria, Germany

Arztpraxis Dr. Bucar

Three homepage concepts for a holistic medical practice with a TCM focus — from warm editorial to clinical editorial.

  • Completed design sprint · concept phase
  • Website redesign
  • Design sprint

Initial request

A modern digital presence for a holistic medical practice.

Discovered during the project

Trust, medical accessibility, and privacy had to converge in one informed design decision.

01The challenge

The existing site no longer matched the standard of a modern, holistic practice. At the same time, healthcare carries special requirements for trust, accessibility, and privacy.

Screenshot of the design concept for Arztpraxis Dr. Bucar
Arztpraxis Dr. Bucar
02The solution

We migrated the content of 13 existing pages into structured modules and developed three completely different design directions: "Curth Calm" (warm editorial), "Alpine Meridian" (TCM editorial with a bento grid), and "Pulse Editorial" (clinical, with pulse-line interactions). All three experienceable live in the browser, with a concept picker.

03Privacy & accessibility

Self-hosted fonts instead of a Google Fonts CDN, legal page scaffolding (imprint, privacy), WCAG-oriented contrast and keyboard navigation — not optional in a healthcare context.

04Results
  • Three clickable design directions instead of a single draft
  • A decision basis in the browser, not in a PDF
  • A GDPR-conscious, maintainable base for the production build

Not sure where to start?

Bring the goal, bottleneck, or open question. We will identify the sensible first step, the information still missing, and what you should not build yet.

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